Triple 5 Soul
For eight seasons, between 2004 and 2008, I was responsible (with the Graphic Havoc team) for the creative direction, content development and design of Triple Five Soul's ad campaigns. Each season's deliverables included ad concept, production and layout, look book design and production, web design, and various peripherals such as promotional CD's and event materials.
creative direction: David W Merten
campaign photography: John Minh Nguyen
production: Ben Velez / Graphic Havoc
look book photography: Richard Maitland