I am always excited to create music videos for Helado Negro. He is one of my favorite people on the planet, and his music is always inspiring.
Videos in order:
Come Be Me (Apple Music Exclusive)
Come Be Me Teasers
Come Be Me Social Teasers
All videos conceived, directed, shot, and edited by David W Merten
Williamsburg Northside School recently went through a complete brand overhaul and I was commissioned to create several videos that announce the schools new look and attitude. To do this I spent time with the great kids of WNS, capturing moments throughout the school year. I color graded the videos with a 70's PBS vibe in mind, hoping to subconciously connect with parents of WNS students.
Photographer Bjorn Iooss and I created this piece for W Korea to serve as a parallel to his still images of McKenna Hellam.
Working with EMEHT agency, I developed and directed several videos showcasing different Nike products. Each video had its unique target audience ranging from runners and basketball players, to skateboarders who obsess over the performance of thier shoes.
Photographer Bjorn Iooss and I created these videos for Vogue Espana as he shot model Taylor Hill for their upcoming January issue.
Bill Pierce is a rad skateboarder. KCDC is a rad skate shop.
The idea behind this video campaign was to film each member of KCDC's team recreating their favorite pro video parts from older video's.
Produced and directed by David W Merten.
When AOL underwent a complete rebranding they commissioned several artists from around the world to create "canvases" that would reveal their new logo. Here is a compilation of the moving canvases I created and directed for the launch of their new identity.
When not residing over the Taco Bell drawing club, Jason Polan is on a mission to draw everyone in Manhattan. It seems crazy, but he might actually succeed.
I worked with the great people at Soludos, who trusted me to come up with some fun video's to promote their collaboration with illustrator Jason Polan. Jason is very shy and initially didn't want to appear on camera at all, but after getting to know each other a little, he relented. He even recorded the VO audio himself using his iPhone. After the project was over, he confessed that he loved the final product.
I was approached by LEGS to develop the following compilation of short ads in order to set the tone for Diesel's Channel V web experiment.
During a long working relationship with Nokia, the Graphic Havoc team and I developed projects ranging from interactive ad campaigns to multiple creative content videos. These videos played in their flagship stores around the world, as well as at Heathrow airport. Slow Emotion is one of these videos. It was created in conjunction with Nokia's Ovi Maps campaign.
Teddy loves to work with his hands.
I was invited to join the world famous EDM DJ to document his closing set of the Mysteryland Festival in Bethel, NY (on the same grounds as the historic Woodstock Festival of 1969). Arriving in style helped kick off the whirlwind of a night, and after he brought the crowd to it's final frenzy, we choppered back to the city for some early morning waffles.
I'm happy to have been asked by Mike & Malc to help produce and direct Major League Soccer's 2015 Don't Cross the Line campaign to fight racism. Together we created a 30 second spot for broadcast, online, and in stadium use. We also created a 15 second "FAN" edit for Instagram, and a 6 second edit for Vine.
Here are three goofy spots for AMtv. Originally shot in high definition, the spots were cropped to 4:3 and rendered out in standard definition to evoke the feel of the PSA's I grew up seeing on TV as a kid in the 80's.
Produced and directed by David W. Merten.
"It's a pop song, so I was thinking, you know, let's get a couple of pretty girls, maybe they're at the beach? You know, keep it upbeat. Keep it light."- Max Decker
"Hey, why do they have trashbags on their heads?!? That's not safe! Don't these girls know fur is murder? Who wears a trashbag on their head to the beach? That just seems unsavory. Is that a hospital gown or something I can buy at American Apparel? They wear bags on their heads AND they smoke?! Eww, was that a giant Coors Light? And they're sharing it? No. Oh shit, they dancing in the streets, they dancin at the gas pump. Twerk white girl twerk!"
Produced and directed by David W Merten.
special thanks to:
The Adrian sisters
It has been a privilege to work with Dr. Hayat Sindi, who founded the i2 Institute for Imagination and Ingenuity in order to create an ecosystem of entrepreneurship and social innovation for scientists, technologists and engineers in the Middle East.
I first met Dr. Sindi as she was working to launch i2 in 2012, and then traveled with i2's first class of fellows on their journey to places such as Harvard's innovation lab, MIT's media lab, Pop!Tech, and more.
"Annabelle likes her dresses, shorts and skirts to be short, and her sweaters, cardigans and t-shirts small and tight. She reminds me of Jodie Foster in Taxi Driver, minus the platforms." -Tales of Endearment
Tales of Endearment is a blog created by style maven Natalie Joos that chronicles different women and their love of vintage clothing. Each video follows Natalie and her chosen muse as they shoot a story.
All videos produced and directed by David W Merten.